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About Us

We are on a mission to help young drivers

I set up MyFirst for one reason…

Insurance can be really complicated – there are numerous things to consider:
 
Excess, telematics devices, fully comp vs third party – you have lots of questions and no one to talk to. Most people go down the route of an automated comparison website, but are then left to choose a policy based purely on price order, not on what actually caters to their needs.
 
At MyFirst, you, your parents, or whoever it is, can talk to one of our experts, and they will spend the time ensuring that the policy is tailored to you and that you understand exactly what you’re buying.
 
Take the stress out of the situation and let us do the hard work for you… if you’re in doubt, check out our Trustpilot to see what our customers really think of us… while you’re there, maybe take a peek at our competitors’ scores…

- James Noble CEO and Founder

Our Management Team

James Noble

CEO & Founder

Carl Jones

Chief Operating Officer

Katie Baker

Chief Marketing Officer

Jerry Taylor

Operations Director

Steve Beard

Head of Underwriting

James Noble

CEO & Founder

Carl Jones

Chief Operating Officer

Katie Baker

Chief Marketing Officer

Jerry Taylor

Operations Director

Steve Beard

Head of Underwriting

Our News

Sunday Times 100

In a recent feature by The Times, MyFirst was recognised for its remarkable growth, ranking 18th among Britain’s fastest-growing private companies, with an impressive annual sales growth of 159.48% over three years.

Founded in 2016 by James Noble, MyFirst is an insurance provider dedicated to assisting young drivers in finding suitable insurance. The company emphasises educating young drivers to make informed decisions beyond just seeking the cheapest options. Utilising telematics software, MyFirst monitors driving behaviours, offering immediate feedback and rewards to promote safer driving habits.
thetimes.com

From its humble beginnings, MyFirst has achieved significant milestones, with sales reaching £17.7 million last year and projections to hit £40 million this year. The company remains committed to expanding its services to further support young individuals in navigating financial products.

Join Our Team

Our Current vacancies:

Sales Advisor

Customer Service Advisor

Sales Team Lead